Areas of Focus: • Wayfinding Strategy • Store Procurement • Display/Prop Design
Offer & Impact: Develop a cohesive approach to all visual merchandising elements and support procurement strategies to help simplify production processes.
5-Panel Playtable Areas
Planning + concepts for countertop unit overhauls
Product Campaigns
Graphic and social elements, 3-D mockups, and decal designs.
[ Photo Wall & Backdrop ]
[ Planko Game ]
Brand Activation Zones
[ Intensive Skin Serum Foundation Collection ]
Each station served as an opportunity to help inform the shoppers of individual product benefits or simply to encourage a playful engagement within the space.
